About Me

Helen Earley is a Canadian lifestyle and travel writer based in Halifax, Nova ScotiaIf you’d like to work with a professional travel writer who has her finger firmly on the family travel pulse, then let’s chat!

About Me

During my 11 years as a British Airways stewardess (1996-2007), I stayed busy down-route, studying toward a degree in New Media Journalism and Photography from the London College of Music and Media, University of West London. I completed two exciting work placements at Condé Nast Traveller and The Big Issue and graduated with First Class Honours in 2004. After turning in my wings in 2007, I completed a Post Graduate Certificate of Education (PGCE) in Secondary English and Media Studies, and a Masters of Education, both from Exeter University, before moving back to Halifax, Nova Scotia, where I grew up.

In 2014, I created EastCoastMum.ca, which began as a typical “Mummy blog”, and is now developing into a popular resource for families thinking about moving to Nova Scotia. In August 2014, I was hired as the Editor and Social Media Manager for Family Fun Halifax, a local travel and events website. In three years, I have:

  • Brought the Halifax readership from zero to over 52k Monthly Page Views (10k + UVM)
  • Attracted and retained an engaged audience of 7k Facebook fans and over 2k Twitter followers
  • Written stellar custom content and advertorials for some of our big name travel and lifestyle partners
  • Worked with tourism partners  to promote awesome family travel destinations all over Canada and the UK
  • Contributed fun, original family travel stories to Family Fun Halifax and Family Fun Canada
  • Won awards for two of my stories in 2015

What I Do

Travel Stories
This is what I like best: I write about family travel adventures, like the time my daughter and I went Ice Fishing in Quebec, my daughter’s Surfing Lesson Newquay, UK, or our family’s amazing summer road trip the beautiful Magdalen Islands. These are the kinds of stories that I write with passion – first hand travelogues with bright photos that will inspire someone who is planning a trip.

Custom Content
I can create compelling custom advertorials for local businesses, as well as sponsored travel posts for partners like Mark’s Work Warehouse, Sport Check, Boiron, Funkins and more. Samples here.

Shareable Stuff
I know how to produce engaging and shareable travel content, such as this cheeky piece about Newfoundland Place Names, a short blog about the Maud Lewis house in Digby, Nova Scotia, or this sneak peek at a Cocoon Bed in Cape Breton, all shared widely on social media.

I create reliable, well-researched round-ups -anything that helps families to get out the door and to the airport!

Hotel Reviews
I am a hotel expert, and write balanced reviews of unique hotels and resorts like the Oakley Court Hotel in Windsor, UK – the “castle” where The Rocky Horror Picture Show was filmed! My current interest is in budget accommodation and Youth Hostelling for families.

Not sure if your hotel really meets the grade? I provide a discreet consulting service where we work together to identify areas of improvement for your guests. My report includes a review of your web and social media presence.

Although I fall into the ‘enthusiast’ rather than the pro category of photographers, my academic background and good eye have rewarded me with some pretty nice shots, which, sometimes, people buy! Check my photo shelter site for more information.

Travel Media Association of Canada. Helen Earley is a Canadian lifestyle and travel writer based in Halifax, Nova Scotia, and a proud member of the Travel Media Association of Canada

I am a Canadian lifestyle and travel writer based in Halifax, Nova Scotia, and a proud member of the Travel Media Association of Canada. For clippings, see portfolio or check out Family Fun Canada.

Want to work with a professional, reliable, award-winning travel writer/travel copywriter? please get in touch!